Archives tagged: Amazon

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Pricing Strategy Reviewed in JRPM

By Tim J. Smith, PhD November 4, 2013

Pricing Strategy: Setting Price Levels, Managing Price Discounts, and Establishing Price Structures by Tim J. Smith, PhD has been reviewed in September 2013 issue of the Journal of Revenue and Pricing Management by Sarah Keast, Lecturer in Economics, Plymouth Graduate School of Management and Plymouth Business School, UK. In her words, “Tim Smith successfully combines the theories and methods from marketing, economics, strategy, and decision making in one very accessible text on the strategies and methods of price setting.” Thank you Sarah Keast and JRPM. It is an honor.

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Redbox Experiments with Price Promotions. Shareholders Recoil from Outerwall.

By Tim J. Smith, PhD October 2, 2013

Outerwall Inc. the owner of the Redbox downgraded their performance guidance tipping off a 13% decline in market capitalization. Did investors overreact? And what caused the poor performance in the first place?

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Channel Sales Growth Wisdom From the American Library Association’s 2013 Conference

By David Dalka August 2, 2013

How do publishers successfully market to librarians? David Dalka explores this issue from direct research and interactions at the 2013 American Library Association Conference.

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Is Amazon No Longer a Low-Price Ecommerce Leader?

By David Dalka April 30, 2013

There is a long-standing perception that dates back to the earliest days of the Internet that prices are always cheaper on the web at places like Amazon.com (AMZN).  Today though, this may be a myth.

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J.C. Penney – Love the Vision But You Chose the Rocky Path

By Tim J. Smith, PhD April 1, 2013

JC Penney’s CEO Ron Johnson has had a tough go at it. Stock valuation is down roughly 40% since the time Johnson took over. Customer sales are down 20% from last year. Some are calling for his resignation. But before we chant “off with his head” with the Twitterati, let’s see if we can’t help him find a way out of his quandary.

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The Collapse of the Big Box: Best Buy

By James T. Berger January 7, 2013

Every Christmas my son comes home and does his Christmas shopping at the Best Buy store about 5 miles from our house. This year he discovered his favorite Best Buy (BBY) store was closed and out of business.

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Lufthansa Systems Goes to Market with iPad In-flight Entertainment Systems: EVM Case Study

By Tim J. Smith, PhD December 3, 2012

Thales SA and Panasonic Corp. have recently begun marketing Wi-Fi-enabled iPad in-flight entertainment systems alongside traditional wired and seatback entertainment systems. Does handing out iPads to passengers and going Wi-Fi make sense for other airlines or is this a frivolous luxury for the elite that commoners will never see? A modeling of the Exchange Value can determine.

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10 Strategic Insights from Michael Porter

By James T. Berger September 4, 2012

Joan Magretta has written a book on Harvard Business School’s Prof. Michael Porter entitled: Understanding Michael Porter:  The Essential Guide to Competition and Strategy.  What should readers expect?

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The Importance of Negotiating Power in Pricing: The Principled Negotiation Approach

By Curry W. Hilton August 1, 2012

The national bestseller, Getting to Yes: Negotiating Agreement Without Giving In (2), by Roger Fisher and William Ury offers a unique applied approach to understanding how to reach a “wise” agreement. According to Fisher and Ury, a wise agreement improves both parties relationship by offering a fair and lasting solution

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Strategically Escaping Price Compression: A Summary of D’Aveni’s Hyper-competition

By Tim J. Smith, PhD July 2, 2012

Hyper-competition made a big splash in the popular business press when it was first released yet few executives have had the patience and tolerance to get through this difficult tome.  We provide a summary article to communicate its key insights to executives.

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