Archives tagged: market share
Why does the price of pen vary so much? Functionally, they are all simply writing instruments for applying ink to paper. We…
More Our economy’s last two major growth eras – the Clinton prosperity of the 1990s and the current expansion – followed the same…
More Sowing the seeds of FUD (Fear, Uncertainty, and Doubt) has a long history as a tool for swaying decision making. It would…
More It’s hard to imagine a more perfect marketing machine than was AT&T before the 1984 divestiture. This company virtually owned local telephone…
More It’s said that the three rules of retailing are Location, Location, Location. For branded consumer goods, the location paradigm is driven to…
More Itron’s MV-90 meter data collection and processing application has had an unrivaled market presence in North America. Recently, a new entrant has…
More Competitive Advantages and Results from Implementing Researched Information Market segmentation in business markets is an underutilized tool. The subject of pricing readily…
More If a pricing manager claims that a product could be sold for twice the price of your competitor’s or nearest substitute, most…
More As discussed in our recent article, new business requirements in automatic meter reading (AMR) has increased market demand for AMR and repositioned…
More The marketing reality is the World Wide Web has become a very crowded and intensely competitive place, and it gets more crowded…
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