Featured Article

Adobe Pricing Spineometer: 4 of 5 Vertebrae

By Tim J. Smith, PhD July 26, 2024

Adobe, a visual creativity software-as-a-service company, had a positive Q2 2024. Revenue rose 10 % to $5.3 billion and earnings before interest and taxes rose 16 % to $1.9 billion over the same period last year. A review of Adobe’s 13 June 2024 earnings call and associated financial reports provided insight regarding the importance of pricing on performance. Price did come up across various discussions during the earnings call and pricing, discounting,…

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In This Issue

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Inside Nanotechnology BIG Idea Breakfast with Vijaya Vasista of Nanosphere

By Tim J. Smith, PhD September 4, 2002

Nanotechnology has buzz in today’s business community, but will it be the next big thing? From science fiction and popular science periodicals,…

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From High Level Values to Features and Benefits: Nadim Shehayed of IAR Systems

By Tim J. Smith, PhD August 28, 2002

IAR Systems, a Swedish company with operations in the US and around the globe, is providing products and services to make developing…

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The New C-Level Executive

By Tim J. Smith, PhD August 28, 2002

Getting a handle on the customer moves to a new corporate hierarchy: The Chief Customer Officer, the outgrowth of “customer centric” initiatives.…

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Improved Market Conditions or Double Dip Recession?

By Tim J. Smith, PhD August 24, 2002

Variances in fortune telling continue to be told. On one hand, Forester reports an 2.3% increase on IT spending during 2002 over…

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