Archives posted in: Top 6
Ah, March, we all get to be Irish for a day. “May the dust of your carriage blind the eyes of your…
“Here lies a humanist.” Abdurrahman Wahid, First Democratically Elected President of Indonesia, 1940-2009 Utility defines value. Does your new idea meet this…
“The purpose of business is to create and keep a customer.” Peter Drucker, 1909-2005 The relationship management continuum begins before the initial…
When the going gets tough, the tough get going. Deep dives into what drives customer choices usually leads to dramatic results ……
If the company didn’t have any problems, you wouldn’t have a job. Winning a war doesn’t require one to annihilate the enemy;…
The human endeavor survives through hope. It is possible to breathe new life into tired and nearly extinct brands. Restrain those discounts.…
All boats rise in during high tides, but you get to see who was naked when the water recedes. Don’t judge the…
All competitive advantage comes from doing something different, where the outcome of that something different is something a customer desires. The recent…
“There is a limit to the information a hungry mind can digest, a limit that often corresponds to the magical number seven,…
An economist, finance executive, and marketer walk into a PWYW bar. The finance executive says: “With pricing like this, how can this…